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Knowledge of attribution and analytics by digital marketers in the UK 2016
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Knowledge of attribution and analytics by digital marketers in the UK 2016
How knowledgeable do you feel about marketing attribution and analytics?
by Statista Research Department,
last edited
Feb 1, 2016
This statistic illustrates the knowledge UK marketers and advertisers have of digital marketing attribution and analytics in 2016. Of respondents, 41 percent reported they were able to track attribution on most campaigns and analyse the results accordingly.
How knowledgeable do you feel about marketing attribution and analytics?
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by Statista Research Department,
last edited
Feb 1, 2016
This statistic illustrates the knowledge UK marketers and advertisers have of digital marketing attribution and analytics in 2016. Of respondents, 41 percent reported they were able to track attribution on most campaigns and analyse the results accordingly.
- Show sources information
- Show publisher information
- Release date
- February 2016
- Region
- United Kingdom
- Survey time period
- 2016
- Number of respondents
- 220 respondents
- Special properties
- Marketers and advertisers
Source
- Show sources information
- Show publisher information
- Release date
- February 2016
More information
- Region
- United Kingdom
- Survey time period
- 2016
- Number of respondents
- 220 respondents
- Special properties
- Marketers and advertisers
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Statistics on "Digital marketing in the United Kingdom (UK)"
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- Share of businesses using social media in the United Kingdom (UK) from 2012 to 2016, by type of social mediaSocial media use by businesses in the United Kingdom (UK) 2012-2016, by media type
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- Share of businesses using social media in the United Kingdom (UK) from 2012 to 2016, by business sizeSocial media use by businesses in the United Kingdom (UK) 2012-2016, by size
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The most important statistics
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Statistics on "Digital marketing in the United Kingdom (UK) - Overview"
- Digital marketing budget split in the United Kingdom (UK) 2016, by channel
- Measures for matching budget to customer life in digital marketing in the UK 2017
- Measures for success of digital marketing campaigns in the United Kingdom (UK) 2016
- Digital marketing methods ranked by planned spending increase in the UK 2018
- Key performance indicators for mobile marketing in the UK 2017
- Reasons for using retargeting in digital marketing in the United Kingdom (UK) 2017
Statistics on "Digital marketing in the United Kingdom (UK) - Social Media Marketing"
- Social media use by businesses in the United Kingdom (UK) 2012-2016, by media type
- Social media use by businesses in the United Kingdom (UK) 2013-16, by industry sector
- Social media use by businesses in the United Kingdom (UK) 2012-2016, by size
- Social networks used for content marketing in the UK 2016-2017
- Most effective social networks for content marketing in the UK 2016-2017
Statistics on "Digital marketing in the United Kingdom (UK) - E-mail Marketing"
- E-mail marketing budget in the UK from 2007 to 2018
- Share of sales attributable to e-mail marketing in the UK 2016-2018
- E-mail marketing's return on investment (ROI) in the United Kingdom (UK) 2015-2017
- Reasons for using email campaigns in digital marketing in the UK 2017
- E-mail marketing: maximum contact volume monthly in the United Kingdom (UK) 2012-2016
- Reasons for subscribing to e-mails from brands/companies in the UK 2015-2017
Statistics on "Digital marketing in the United Kingdom (UK) - Content Marketing"
- Content marketing usage penetration in the United Kingdom (UK) 2012-2017
- Content marketing: perceived effectiveness in the UK 2012-2016
- Most effective content marketing tactics in the United Kingdom (UK) 2016-2017
- Leading content marketing tactics used in the United Kingdom (UK) 2016-2017
- Content marketing share of marketing budgets in the UK 2013-2017
- Organizational goals for content marketing in the United Kingdom (UK) 2016
- Content marketing spending change planned in the United Kingdom (UK) 2012-2017
Further related statistics
- Importance attributed to VTCs by digital marketers in the United Kingdom (UK) 2017
- Improvement of attribution as viewed by digital marketers in the UK 2016
- Level of experience in new digital marketing tactics worldwide in 2012
- Share of selected major companies with digital advertising in Norway 2018, by ad form
- Most important marketing activities according to Canadian marketers 2016
- Current retargeting topics amongst digital marketers in the United Kingdom (UK) 2016
- Reasons for not using mobile retargeting in digital marketing in the UK 2017
- Annual SEO marketing budget in the UK in 2013
- Criteria for selecting paid search bid management technology in the UK in 2013
- Digital marketing areas most exciting to B2B marketers worldwide 2015
- Use of Google+ with AdWords marketing campaigns in the UK in 2013
- Digital marketing areas most exciting to B2C marketers worldwide 2015
- Digital marketing strategy types in the U.S. 2017
- Content marketing methods used in Belgium 2018
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