The graph shows data on methods brands used for attracting social media followers worldwide as of September 2015. During the survey, 26 percent of responding marketers stated their brands produced entertaining content to achieve this goal. A survey found that 63 percent of small and medium sized enterprises in the United States had social media profiles and another 10 percent were planning to get one. Social media advertising was implemented by 37 percent of U.S. SMEs and another 28 percent of surveyed companies were planning to starting using it.
How do you attract customers to connect with your brand's social media account(s)?
Exclusive Premium Statistic
The graph shows data on methods brands used for attracting social media followers worldwide as of September 2015. During the survey, 26 percent of responding marketers stated their brands produced entertaining content to achieve this goal. A survey found that 63 percent of small and medium sized enterprises in the United States had social media profiles and another 10 percent were planning to get one. Social media advertising was implemented by 37 percent of U.S. SMEs and another 28 percent of surveyed companies were planning to starting using it.
Statista Accounts: Access All Statistics. Starting from $588 / Year
Statistics on "Influencer marketing"
Statista for Your Company: The Research and Analysis Tool
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Key challenges of B2B social media marketing in the United Kingdom (UK) 2014
- Demonstrating B2B social media marketing ROI in the United Kingdom (UK) 2011-2014
- Importance of B2B social media marketing in the United Kingdom (UK) 2014
- Content marketing: social media effectiveness in Australia 2014
- U.S. SMBs: Instagram marketing adoption 2014-2016
- Reasons social media marketing could damage brand image in the UK 2013, by gender
- Italy: large banks using KPIs to measure social media effectiveness 2016
- Responsibility for B2B social media marketing in the United Kingdom (UK) 2014
- U.S. businesses: social media marketing goals 2017
- U.S. small businesses: social media marketing use 2017
- Italy: enterprises using social media from 2015 to 2017, by percentage
- Italy: experts' usage of social media for professional purposes 2015
- Italy: small banks having a social media policy 2016
- UK: share of people mothers are connected to on social media 2013, by type & site
- Following brands online in Great Britain in 2013, by demographic
- Social media followers of Stylist magazine 2016, by channel
- French tycoons having the most followers on Twitter in the world 2017
- Twitter: most followed brands in Spain as of March 9, 2016
- Market share of UK utilities based on electricity sales