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Methods brands use for attracting social media followers worldwide 2015
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Methods brands use for attracting social media followers worldwide 2015
How do you attract customers to connect with your brand's social media account(s)?
The graph shows data on methods brands used for attracting social media followers worldwide as of September 2015. During the survey, 26 percent of responding marketers stated their brands produced entertaining content to achieve this goal. A survey found that 63 percent of small and medium sized enterprises in the United States had social media profiles and another 10 percent were planning to get one. Social media advertising was implemented by 37 percent of U.S. SMEs and another 28 percent of surveyed companies were planning to starting using it.
How do you attract customers to connect with your brand's social media account(s)?
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Description
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The graph shows data on methods brands used for attracting social media followers worldwide as of September 2015. During the survey, 26 percent of responding marketers stated their brands produced entertaining content to achieve this goal. A survey found that 63 percent of small and medium sized enterprises in the United States had social media profiles and another 10 percent were planning to get one. Social media advertising was implemented by 37 percent of U.S. SMEs and another 28 percent of surveyed companies were planning to starting using it.
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- Show publisher information
- Release date
- November 2015
- Region
- Worldwide
- Survey time period
- September 15 to 28, 2015
- Number of respondents
- 455 marketers from MarketingSherpa's subscriber list
- Method of interview
- Online survey
- Supplementary notes
- "How do you attract customers to follow, like, connect, etc. with your brand's social media account(s)? Please select all that apply."
Source
- Show sources information
- Show publisher information
- Release date
- November 2015
More information
- Region
- Worldwide
- Survey time period
- September 15 to 28, 2015
- Number of respondents
- 455 marketers from MarketingSherpa's subscriber list
- Method of interview
- Online survey
- Supplementary notes
- "How do you attract customers to follow, like, connect, etc. with your brand's social media account(s)? Please select all that apply."
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Studies
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- Instagram marketing and advertising
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- Estimated market value of newsletters in Italy in 2018, by geographic area (in billion euros)
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- Share of opened newsletters in Italy in 2016, by industry
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- Advertising investments in Italy from January to November 2018, by channel (in 1,000 euros)
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- Which ranking factors do you think are having less relevance in Italy?
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