Familiarity with earned media in the U.S. 2016

The graph shows data on the familiarity with earned media in the United States as of April 2016. During a survey, ten percent of respondents stated they were somewhat familiar with earned media.

How familiar are you with earned media?

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Source

Release date

April 2016

Region

United States

Survey time period

April 7 to 11, 2016

Number of respondents

2,157 respondents

Age group

18 years and older

Special properties

among general population

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "How familiar are you with each of the following? - earned media"

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