This statistic presents the findings of a survey on ability to distinguish unsponsored and sponsored search results according to users in Finland as of April 2016. During the survey period, it was found that 19 percent of respondents totally agreed with a statement: 'It is clear which search results are sponsored and which are not sponsored.'
Please tell me to what extent you agree or disagree with the following statement: "It's clear which search results are sponsored and which are not"*
* The original survey question was phrased as follows:
"QD1a.3 Please tell me to what extent you agree or disagree with the following statements on search engines.
It's clear which search results are sponsored (meaning that companies pay for their
products or services to appear on the search results page) and which are not sponsored"
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European Commission. (June 9, 2016). Please tell me to what extent you agree or disagree with the following statement: "It's clear which search results are sponsored and which are not"* [Graph]. In Statista. Retrieved September 18, 2024, from https://www.statista.com/statistics/605274/finland-ability-to-distinguish-unsponsored-and-sponsored-search-results/
European Commission. "Please tell me to what extent you agree or disagree with the following statement: "It's clear which search results are sponsored and which are not"*." Chart. June 9, 2016. Statista. Accessed September 18, 2024. https://www.statista.com/statistics/605274/finland-ability-to-distinguish-unsponsored-and-sponsored-search-results/
European Commission. (2016). Please tell me to what extent you agree or disagree with the following statement: "It's clear which search results are sponsored and which are not"*. Statista. Statista Inc.. Accessed: September 18, 2024. https://www.statista.com/statistics/605274/finland-ability-to-distinguish-unsponsored-and-sponsored-search-results/
European Commission. "Please Tell Me to What Extent You Agree or Disagree with The following Statement: "It's Clear Which Search Results Are Sponsored and Which Are Not"*." Statista, Statista Inc., 9 Jun 2016, https://www.statista.com/statistics/605274/finland-ability-to-distinguish-unsponsored-and-sponsored-search-results/
European Commission, Please tell me to what extent you agree or disagree with the following statement: "It's clear which search results are sponsored and which are not"* Statista, https://www.statista.com/statistics/605274/finland-ability-to-distinguish-unsponsored-and-sponsored-search-results/ (last visited September 18, 2024)
Please tell me to what extent you agree or disagree with the following statement: "It's clear which search results are sponsored and which are not"* [Graph], European Commission, June 9, 2016. [Online]. Available: https://www.statista.com/statistics/605274/finland-ability-to-distinguish-unsponsored-and-sponsored-search-results/
