Brand value of the sports event Super Bowl from 2012 to 2017 (in million U.S. dollars)*

Brand value of the Super Bowl 2012-2017 The statistic shows the brand value of the sports event Super Bowl from 2012 to 2017. The Super Bowl had a brand value of 663 million U.S. dollars in 2017.
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Brand value in million U.S. dollars
2012470
2013464
2014500
2015580
2016630
2017663
Brand value in million U.S. dollars
2012470
2013464
2014500
2015580
2016630
2017663
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Description Source More information
The statistic shows the brand value of the sports event Super Bowl from 2012 to 2017. The Super Bowl had a brand value of 663 million U.S. dollars in 2017.
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Release date
October 2017
Region
Worldwide
Survey time period
2012 to 2017
Supplementary notes
* Event brand value are the sum of revenue from media, sponsorships, tickets and licensed merchandise, per event day of competition.

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