Daily TV broadcasters audience share YoY growth in Italy H1 2021
RAI was the only growing TV broadcaster in Italy in terms of year-on-year change in average daily audience share. In fact, in the first half of 2021 this broadcaster recorded an increase in daily audience of 0.6 percent compared to the first half of 2020. Mediaset's audience share fell by -.13 percent in the same period, while Viacom recorded a drop of 0.43 percent at that time.
