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Share of TV advertising budget used on targeted advertising 2017, by region

Proportion of TV advertising budget spent on targeted advertising according to marketers worldwide as of March 2017, by region

by A. Guttmann, last edited Oct 16, 2018
Share of TV advertising budget used on targeted advertising 2017, by region This statistic shows the proportion of the TV advertising budget spent on targeted advertising according to marketers worldwide as of March 2017, broken down by region. The findings show that responding marketing professionals in the United States used 54 percent of their TV advertising budget for targeted advertising.
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Proportion of TV advertising budget spent on targeted advertising according to marketers worldwide as of March 2017, by region

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