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Japanese advertising expenditure distribution 2017, by industry
Share of advertising expenses through traditional media in Japan in 2017, by industry*
This statistic depicts the distribution of advertising expenses through traditional media in Japan in 2017, broken down by industry. During the measured period, the information and communication industry accounted for the largest share of advertising expenditures in Japan with around 10.9 percent, followed by the food industry with 10.4 percent.
Share of advertising expenses through traditional media in Japan in 2017, by industry*
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About this statistic
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Description
Source
More information
- Show sources information
- Show publisher information
- Release date
- February 2018
- Region
- Japan
- Survey time period
- 2017
- Special properties
- four types of mass media (terrestrial TV, radio, newspaper, magazines)
- Supplementary notes
- *Excluding satellite media.
Source
- Show sources information
- Show publisher information
- Release date
- February 2018
More information
- Region
- Japan
- Survey time period
- 2017
- Special properties
- four types of mass media (terrestrial TV, radio, newspaper, magazines)
- Supplementary notes
- *Excluding satellite media.
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