In 2023, digital media advertising spending in Brazil is expected to amount to 5.1 billion U.S. dollars, up from 1.5 billion in 2014. In the same period, traditional media ad spend is projected to increase from 6.8 to 7.9 billion U.S. dollars.
Traditional vs. digital advertising spending in Brazil in 2014, 2018 and 2023
(in billion U.S. dollars)
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Exame. (November 1, 2019). Traditional vs. digital advertising spending in Brazil in 2014, 2018 and 2023 (in billion U.S. dollars) [Graph]. In Statista. Retrieved June 01, 2020, from https://www.statista.com/statistics/830021/advertising-spending-brazil-medium-half-year/
Exame. "Traditional vs. digital advertising spending in Brazil in 2014, 2018 and 2023 (in billion U.S. dollars)." Chart. November 1, 2019. Statista. Accessed June 01, 2020. https://www.statista.com/statistics/830021/advertising-spending-brazil-medium-half-year/
Exame. (2019). Traditional vs. digital advertising spending in Brazil in 2014, 2018 and 2023 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: June 01, 2020. https://www.statista.com/statistics/830021/advertising-spending-brazil-medium-half-year/
Exame. "Traditional Vs. Digital Advertising Spending in Brazil in 2014, 2018 and 2023 (in Billion U.S. Dollars)." Statista, Statista Inc., 1 Nov 2019, https://www.statista.com/statistics/830021/advertising-spending-brazil-medium-half-year/
Exame, Traditional vs. digital advertising spending in Brazil in 2014, 2018 and 2023 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/830021/advertising-spending-brazil-medium-half-year/ (last visited June 01, 2020)
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