Types of content marketing services offered by agencies to clients in the U.S. 2019

In a 2019 survey of advertising and marketing agencies, it was found that among those offering full scope of content marketing services, 87 percent included editorial services in their portfolio, while the same was true for 61 percent of agencies focused on specialized content marketing services.

Types of content marketing services offered to clients in the United States as of April 2019, by type of agency

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Release date

June 2019


Worldwide, United States

Survey time period

March 13 to April 10, 2019

Number of respondents

197 respondents

Special properties

among agency subscribers from the Content Marketing Institute (CMI) database

Method of interview

Online survey

Supplementary notes

71% of responding agencies were based in the United States.

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Statistics on "Content marketing"

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