In the fiscal year 2019, 83.9 percent of Google’s revenue came from advertising on Google properties and YouTube. The Google Cloud revenue segment only generated 5.5 percent of the company's revenues.
Distribution of Google segment revenues from 2017 to 2019
Google advertising revenues are generated on our Google properties (including Google Search & other properties and YouTube) and Google Network Members’ properties. Google advertising revenues consist primarily of the following:
• Google Search & other consists of revenues generated on Google search properties (including revenues from traffic generated by search distribution partners who use Google.com as their default search in browsers, toolbars, etc.) and other Google owned and operated properties like Gmail, Google Maps, and Google Play;
• YouTube ads consists of revenues generated primarily on YouTube properties; and
• Google Network Members' properties consist of revenues generated primarily on Google Network Members' properties participating in AdMob, AdSense, and Google Ad Manager.
Google Cloud revenues consist primarily of revenues from Cloud offerings, including
• Google Cloud Platform (GCP), which includes infrastructure, data and analytics, and other services
• G Suite productivity tools; and
• other enterprise cloud services.
Google other revenues consist primarily of revenues from:
• Google Play, which includes revenues from sales of apps and in-app purchases (which we recognize net of payout to developers) and digital content sold in the Google Play store;
• hardware, including Google Nest home products, Pixelbooks, Pixel phones and other devices;
• YouTube non-advertising, including YouTube Premium and YouTube TV subscriptions and other services; and
• other products and services.
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
Instant access to 1m statistics
Download in XLS, PDF & PNG format
Detailed references
$59 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.
Alphabet. (February 5, 2020). Distribution of Google segment revenues from 2017 to 2019 [Graph]. In Statista. Retrieved February 19, 2020, from https://www.statista.com/statistics/1093781/distribution-of-googles-revenues-by-segment/
Alphabet. "Distribution of Google segment revenues from 2017 to 2019." Chart. February 5, 2020. Statista. Accessed February 19, 2020. https://www.statista.com/statistics/1093781/distribution-of-googles-revenues-by-segment/
Alphabet. (2020). Distribution of Google segment revenues from 2017 to 2019. Statista. Statista Inc.. Accessed: February 19, 2020. https://www.statista.com/statistics/1093781/distribution-of-googles-revenues-by-segment/
Alphabet. "Distribution of Google Segment Revenues from 2017 to 2019." Statista, Statista Inc., 5 Feb 2020, https://www.statista.com/statistics/1093781/distribution-of-googles-revenues-by-segment/
Alphabet, Distribution of Google segment revenues from 2017 to 2019 Statista, https://www.statista.com/statistics/1093781/distribution-of-googles-revenues-by-segment/ (last visited February 19, 2020)
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.
