The survey results revealed that millennials and generation Z were the most frequent in-app shoppers, as per roughly 85 percent of customers in this age category. However, this percentage decreased gradually with age - customers of age 39 to 54 years tended to buy goods through the application with less recurrence.
Customer survey on omnichannel** shopping habits in Russia in 2020, by generation*
Loading statistic...
Basic Account
Get to know the platform
You only have access to basic statistics.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$149 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Statistics on
About the industry
10
- Premium Statistic Customer opinion on online advertisement in Russia in 2020, by age group
- Premium Statistic Online advertising effect on shopping behavior in Russia in 2020, by age group
- Basic Statistic Customer survey on mobile purchases in Russia in 2020, by age group
- Basic Statistic E-shoppers approach to search products online in Russia in 2020
- Premium Statistic Changes to shopping behavior if a nearby store closes down Canada 2019, by generation
- Premium Statistic Changes to U.S. shopping behavior if a nearby store closes down 2019, by generation
- Basic Statistic Individuals who favored a store to purchase goods in the UK in 2017
- Premium Statistic Share of Canadians that shopped online and offline on a daily/weekly basis 2021
- Premium Statistic U.S. generations that frequently shopping online and offline 2021
- Premium Statistic Share of in-store grocery shoppers who also bought groceries online in the U.S. 2020
About the region
10
- Premium Statistic Customer survey on offline shopping incentives in Russia in 2020
- Basic Statistic Customer opinion loyalty programs in Russia in 2020
- Basic Statistic Customer opinion on coupons and discounts in Russia in 2020
- Basic Statistic Vladimir Putin's approval in Russia 2021, by age group
- Premium Statistic Digital competencies of Russians 2020, by generation
- Basic Statistic Decisive factors for customers to make an online purchase in Russia in 2020
- Premium Statistic Online content audience in Russia 2019, by genre and generation
- Basic Statistic Public approval of Alexei Navalny's activity in Russia 2021, by age
- Premium Statistic Footwear customer share in Russia 2021, by age and store
- Premium Statistic Average spending on footwear in Russia 2021, by age and store type
Selected statistics
2
Other regions
10
- Premium Statistic Favorite online retail stores among U.S. shoppers 2020, by generation
- Basic Statistic Individuals attitudes to technology in the UK in 2017
- Basic Statistic Generational perception of their success and gender in the United Kingdom 2017
- Premium Statistic Device usage for online shopping in Mexico 2022, by generation
- Basic Statistic Age group distribution of French having already bought a refurbished phone 2018
- Premium Statistic Colombia: consumer expenditure 2017, by channel & generation
- Premium Statistic Household expenditure in Chile in 2017, by age household head
- Premium Statistic Household expenditure in Brazil in 2017, by age of household head
- Premium Statistic Luxury online shopping penetration in China 2018, by generation
- Premium Statistic Food and drink: Qualities willing to pay more for in Great Britan 2014, by generation
Related statistics
10
- Premium Statistic Russia: average spending on apparel 2021, by gender and store type
- Premium Statistic Preferred type of apparel stores for Russian customers in 2021
- Basic Statistic Brand loyalty in the apparel market in Russia 2021, by age group
- Premium Statistic Preference for leather and fur goods in Russia 2021, by age
- Premium Statistic Average spending on perfumes in Russia in 2021, by gender and store type
- Premium Statistic Cosmetic brand awareness in Russia 2021, by country of origin
- Premium Statistic Factors for choosing online cosmetics and perfume shops in Russia 2021
- Basic Statistic Shopping enthusiasm among consumers in Russia 2021
- Premium Statistic Readiness to try unknown cosmetics brands in Russia 2021, by origin
- Basic Statistic Purchasing frequency among consumers in Russia 2021, by product
Further related statistics
8
- Reasons for not buying books in bookstores in France 2023
- Mobile internet use via laptops in Great Britain 2019, by demographic
- Internet usage on a mobile phone in Great Britain 2010-2019, by age
- Percentage of metals in U.S. municipal solid waste generation 1960-2014
- Largest donations made by young people in the U.S. to nonprofits in 2011
- Generation Y's preferences for donating time vs money to nonprofits in the U.S. 2012
- Distribution of expenditures of U.S. households, ages 18 to 24, 1985 and 2010
- Percentage of Millennials with credit cards in the U.S. 1989-2007
Further Content: You might find this interesting as well
Statistics
- Reasons for not buying books in bookstores in France 2023
- Mobile internet use via laptops in Great Britain 2019, by demographic
- Internet usage on a mobile phone in Great Britain 2010-2019, by age
- Percentage of metals in U.S. municipal solid waste generation 1960-2014
- Largest donations made by young people in the U.S. to nonprofits in 2011
- Generation Y's preferences for donating time vs money to nonprofits in the U.S. 2012
- Distribution of expenditures of U.S. households, ages 18 to 24, 1985 and 2010
- Percentage of Millennials with credit cards in the U.S. 1989-2007
Criteo. (March 1, 2020). Customer survey on omnichannel** shopping habits in Russia in 2020, by generation* [Graph]. In Statista. Retrieved December 01, 2023, from https://www.statista.com/statistics/1128500/russians-on-omnichannel-shopping/
Criteo. "Customer survey on omnichannel** shopping habits in Russia in 2020, by generation*." Chart. March 1, 2020. Statista. Accessed December 01, 2023. https://www.statista.com/statistics/1128500/russians-on-omnichannel-shopping/
Criteo. (2020). Customer survey on omnichannel** shopping habits in Russia in 2020, by generation*. Statista. Statista Inc.. Accessed: December 01, 2023. https://www.statista.com/statistics/1128500/russians-on-omnichannel-shopping/
Criteo. "Customer Survey on Omnichannel** Shopping Habits in Russia in 2020, by Generation*." Statista, Statista Inc., 1 Mar 2020, https://www.statista.com/statistics/1128500/russians-on-omnichannel-shopping/
Criteo, Customer survey on omnichannel** shopping habits in Russia in 2020, by generation* Statista, https://www.statista.com/statistics/1128500/russians-on-omnichannel-shopping/ (last visited December 01, 2023)
Customer survey on omnichannel** shopping habits in Russia in 2020, by generation* [Graph], Criteo, March 1, 2020. [Online]. Available: https://www.statista.com/statistics/1128500/russians-on-omnichannel-shopping/