Amazon Prime Day is a two-day shopping event originally conceived to celebrate the retail giant's birthday. In 2021, Amazon Prime Day will be held in June 21, and already about one-third of U.S. consumers are planning to shop on this day. According to the findings of a recent survey, those in the age bracket 35-54 were most likely to shop on Amazon Prime Day. Among older adults (aged 55 and over), only 17 percent of survey respondents expected to take part in the event.
Share of consumers who are likely to shop on Amazon Prime Day in the United States in 2021, by age
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InMobi. (June 16, 2021). Share of consumers who are likely to shop on Amazon Prime Day in the United States in 2021, by age [Graph]. In Statista. Retrieved April 26, 2024, from https://www.statista.com/statistics/1244698/amazon-prime-day-shoppers-united-states-by-age/
InMobi. "Share of consumers who are likely to shop on Amazon Prime Day in the United States in 2021, by age." Chart. June 16, 2021. Statista. Accessed April 26, 2024. https://www.statista.com/statistics/1244698/amazon-prime-day-shoppers-united-states-by-age/
InMobi. (2021). Share of consumers who are likely to shop on Amazon Prime Day in the United States in 2021, by age. Statista. Statista Inc.. Accessed: April 26, 2024. https://www.statista.com/statistics/1244698/amazon-prime-day-shoppers-united-states-by-age/
InMobi. "Share of Consumers Who Are Likely to Shop on Amazon Prime Day in The United States in 2021, by Age." Statista, Statista Inc., 16 Jun 2021, https://www.statista.com/statistics/1244698/amazon-prime-day-shoppers-united-states-by-age/
InMobi, Share of consumers who are likely to shop on Amazon Prime Day in the United States in 2021, by age Statista, https://www.statista.com/statistics/1244698/amazon-prime-day-shoppers-united-states-by-age/ (last visited April 26, 2024)
Share of consumers who are likely to shop on Amazon Prime Day in the United States in 2021, by age [Graph], InMobi, June 16, 2021. [Online]. Available: https://www.statista.com/statistics/1244698/amazon-prime-day-shoppers-united-states-by-age/