Online search interest in Black Friday in selected countries 2016-2020

Published by
Tiago Bianchi,
Dec 5, 2022
Black Friday has become a global shopping phenomenon. Between 2016 and 2020, the average number of monthly Black Friday-related searches in the United States was 366,000. This pales in contrast to the online search volume generated in Brazil, which ranks in first place with an average of 582,000 monthly searches about the seasonal shopping event.

Online interest in Black Friday in selected countries from 2016 to 2020, by average number of monthly searches (in 1,000s)

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Release date

November 2020

Region

Worldwide

Survey time period

2016 to 2020

Special properties

products searched with "Black Friday

Supplementary notes

Data is based on consumer searches from the United States, United Kingdom, Canada, Australia, Spain, France, Italy, Germany, and Brazil.

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