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Brazil: main e-commerce categories by revenue share in Black Week 2017

Leading e-commerce categories based on share of revenue from Black Friday's Eve to Cyber Monday in Brazil in 2017

by Marina Pasquali, last edited Nov 13, 2018
Brazil: main e-commerce categories by revenue share in Black Week 2017 This statistic displays the main e-commerce categories during 'Black Week' in Brazil, from November 23 to 27 of 2017. The measured period starts the day before Black Friday and lasts until the following Cyber Monday. The leading category for online retail sales during these five days was home appliances, with a 22 percent share of e-commerce revenue.
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Leading e-commerce categories based on share of revenue from Black Friday's Eve to Cyber Monday in Brazil in 2017

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Statistics on "Black Friday e-commerce in Brazil"
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