Amazon Prime Day: categories expected to shop for in the U.S. 2021

Published by
Stephanie Chevalier,
Mar 15, 2023
About 40 percent of U.S. consumers likely to shop during Amazon Prime Day in 2021 were expecting to shop for home goods, according to the findings of a recent survey. Among other popular product categories consumers were looking to shop were consumer electronics (37 percent) and clothing and accessories (35 percent).

Amazon Prime Day is a two-day shopping event organized in celebration of the retail giant Amazon's birthday. In 2021, the event will start on June 21.

Share of product categories consumers are expecting to shop for during Amazon Prime Day in the United States in 2021

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Release date

June 2021

Region

United States

Survey time period

May 5-31, 2021

Number of respondents

331 respondents

Supplementary notes

The original question was phrased by the source as follows: "What do you expect to shop for during Amazon Prime Day?"

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