With 2.7 thousand mentions, Zara was the brand most mentioned by German-speaking influencers on Instagram in July 2021. Ideal of Sweden and Nike followed, with 2.4 thousand and two thousand mentions, respectively.
Leading brands on Instagram worldwide in July 2021, by number of mentions of German-speaking influencers (in 1,000s)
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Statistics on Influencer marketing in Germany
Influencer accounts
6
- Premium Statistic Distribution of influencers Germany 2020, by number of Instagram followers
- Premium Statistic Average daily follower growth on influencer accounts in Germany 2020, by topic
- Premium Statistic Share of influencer subscribers on social media Germany 2021
- Premium Statistic Share of people following influencer product recommendations Germany 2021
- Premium Statistic Purchase decisions based on influencers Germany 2020
- Premium Statistic Opinions on influencers earning money for product recommendations in Germany 2020
Influencer marketing in companies
7
- Premium Statistic Average market price for an influencer post in Germany 2020
- Premium Statistic Planned annual company budget for influencer marketing Germany 2020
- Premium Statistic Opinions on influencer marketing advantages Germany 2020
- Premium Statistic Opinions on importance of influencer marketing during COVID-19 Germany 2020
- Premium Statistic Opinions in companies on finding the right influencer Germany 2020
- Premium Statistic Companies involving influencers in product or campaign development Germany 2020
- Premium Statistic Share of companies with influencer marketing departments Germany 2020
Popular influencers
6
- Premium Statistic Leading 10 influencers on Instagram Germany 2020, by number of followers
- Premium Statistic Leading food influencers on Instagram in Germany 2018
- Premium Statistic Leading 10 YouTube channels Germany 2023, by number of subscribers
- Premium Statistic Leading 10 gaming influencers on YouTube in Germany 2022, by number of subscribers
- Premium Statistic Leading 10 vegan influencers on YouTube Germany 2022, by number of subscribers
- Premium Statistic Leading TikTok accounts Germany 2022, by number of followers
International overview
7
- Premium Statistic Share of Instagram influencers worldwide 2021, by category
- Premium Statistic Most mentioned brands on German-language Instagram worldwide 2021
- Premium Statistic Platforms with highest influencer marketing ROI worldwide 2020
- Premium Statistic Industries increasing spending on influencer marketing 2020
- Premium Statistic Most popular media for influencer marketing worldwide 2021
- Premium Statistic Consumers interacting with influencers 2020, by platform
- Premium Statistic Influencer engagement rates worldwide 2020, by platform
Further related statistics
17
- Leading Japanese brand profiles on Instagram 2022, based on follower numbers
- Most unpopular Instagram topics during Covid-19 in Italy in 2020, by average growth
- Most ignored Instagram topics during Covid-19 in France in 2020, by average decrease
- Verified Instagram account engagement rates worldwide February 2020, by profile size
- Leading countries with highest share of verified IG influencers 2020
- Share of reported brand posts on Instagram 2017
- Frequency of posting original content on Instagram in Denmark 2015
- Worldwide Instagram influencer accounts February 2020, by verification and followers
- Leading Instagram celebrity influencers India by engagement rate 2019
- Major Instagram influencers in the UAE by authentic engagement 2019
- Leading influencer on Instagram in UAE by engagement rate 2019
- Small and medium businesses with social media presence Australia 2016, by state
- Operating expenses of Snap-on Incorporated 2016-2021
- Spodumene price forecast 2016-2020
- IT services: Major vendors, by IT employees
- Dentium's sales revenue 2021, by region
- Importance of social enterprise to organizations worldwide 2019
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Statistics
- Leading Japanese brand profiles on Instagram 2022, based on follower numbers
- Most unpopular Instagram topics during Covid-19 in Italy in 2020, by average growth
- Most ignored Instagram topics during Covid-19 in France in 2020, by average decrease
- Verified Instagram account engagement rates worldwide February 2020, by profile size
- Leading countries with highest share of verified IG influencers 2020
- Share of reported brand posts on Instagram 2017
- Frequency of posting original content on Instagram in Denmark 2015
- Worldwide Instagram influencer accounts February 2020, by verification and followers
- Leading Instagram celebrity influencers India by engagement rate 2019
- Major Instagram influencers in the UAE by authentic engagement 2019
- Leading influencer on Instagram in UAE by engagement rate 2019
- Small and medium businesses with social media presence Australia 2016, by state
- Operating expenses of Snap-on Incorporated 2016-2021
- Spodumene price forecast 2016-2020
- IT services: Major vendors, by IT employees
- Dentium's sales revenue 2021, by region
- Importance of social enterprise to organizations worldwide 2019
influData by weCreate. (August 6, 2021). Leading brands on Instagram worldwide in July 2021, by number of mentions of German-speaking influencers (in 1,000s) [Graph]. In Statista. Retrieved March 29, 2023, from https://www.statista.com/statistics/1257218/brands-instagram-german/
influData by weCreate. "Leading brands on Instagram worldwide in July 2021, by number of mentions of German-speaking influencers (in 1,000s)." Chart. August 6, 2021. Statista. Accessed March 29, 2023. https://www.statista.com/statistics/1257218/brands-instagram-german/
influData by weCreate. (2021). Leading brands on Instagram worldwide in July 2021, by number of mentions of German-speaking influencers (in 1,000s). Statista. Statista Inc.. Accessed: March 29, 2023. https://www.statista.com/statistics/1257218/brands-instagram-german/
influData by weCreate. "Leading Brands on Instagram Worldwide in July 2021, by Number of Mentions of German-speaking Influencers (in 1,000s)." Statista, Statista Inc., 6 Aug 2021, https://www.statista.com/statistics/1257218/brands-instagram-german/
influData by weCreate, Leading brands on Instagram worldwide in July 2021, by number of mentions of German-speaking influencers (in 1,000s) Statista, https://www.statista.com/statistics/1257218/brands-instagram-german/ (last visited March 29, 2023)
Leading brands on Instagram worldwide in July 2021, by number of mentions of German-speaking influencers (in 1,000s) [Graph], influData by weCreate, August 6, 2021. [Online]. Available: https://www.statista.com/statistics/1257218/brands-instagram-german/