Search ad spend in France 2022, by industry
In October 2022, retailers such as Amazon.fr, LaRedoute.fr, or Cdiscount.com, accounted for 33 percent of paid search advertising spending in France, which made retail the industry with the largest paid search ad spend that month. Fashion, with players such as Zalando.fr, Shein.com, or MaisonsduMonde.com, ranked second with 18 percent.