Items purchased on e-commerce platforms by Malaysians 2022-2023, by category

Published by Statista Research Department, Jan 29, 2024
According to a survey on e-commerce consumer behavior in Malaysia in 2023, fashion remains the top category of items purchased by the respondents. Groceries were the second most popular items among Malaysians, with 38 percent of respondents stating that they purchased groceries on e-commerce platforms.

Items purchased on e-commerce platforms by Malaysians from 2022 to 2023, by category

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Release date

November 2023

Region

Malaysia

Survey time period

2022 to 2023

Number of respondents

1,005 respondents

Age group

18-74 years

Special properties

covering 16 e-commerce platforms

Supplementary notes

Survey question: "What did Malaysians purchase on e-commerce platforms (past 6 months)?"

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