South Korea: customer satisfaction with MVNO companies 2023

In April 2023, around 77 percent of respondents to a survey in South Korea regarding Mobile Virtual Network Operators (MVNOs) answered that they were satisfied with KB Liiv M as their operator. The share of satisfied MVNO customers stood at about 64 percent on average.

Customer satisfaction with Mobile Virtual Network Operator (MVNO) companies in South Korea as of April 2023

Characteristic	Share of respondents
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Release date

June 2023

More information

Region

South Korea

Survey time period

April 2023

Number of respondents

4,147 respondents

Age group

14-64 years

Method of interview

Online survey

Supplementary notes

Original question: "Considering various factors such as phone call quality, monthly prices, customer service, phone model, wireless internet, and company perception, how satisfied or unsatisfied are you with your current mobile operator?"

Respondent counts for each MVNO are as follows:
KB Liiv M: 477 respondents
FreeT: 289 respondents
Eyagi mobile: 134 respondents
KT M mobile: 1,040 respondents
Mobing: 172 respondents
SK7 mobile: 482 respondents
U+ U mobile: 589 respondents
LG Hello mobile: 549 respondents
Eyes mobile: 163 respondents
KT SkyLife mobile: 140 respondents
A mobile: 112 respondents

Answer share for MVNOs with less than 100 respondents were not shown.

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