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Digital advertising spending in the U.S. 2011-2019, by channel

Published by Statista Research Department, Sep 18, 2017
This statistic presents the digital advertising spending in the United States from 2011 to 2014, as well as a forecast until 2019, broken down by channel. The source projected that mobile ad spending would grow from 1.57 million U.S. dollars in 2011 to 65.49 billion in 2019.

Digital advertising spending in the United States from 2011 to 2019, by channel (in billion U.S. dollars)

Mobile***Desktop**
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Release date

January 2016

Region

United States

Survey time period

2011 to 2014

Supplementary notes

* Forecast.
** Includes spending primarily on desktop-based ads.
*** Includes classifieds, display (banners and other rich media and video), email, lead generation search and messaging-based advertising; ad spending on tablets is included.

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