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Social media advertising spending in the United States from 2017 to 2023, by device
(in million U.S. dollars)
Digital Market Outlook: social media ad revenue in the U.S. 2017-2023, by device
The graph presents the social media advertising spending in the United States from 2017 to 2023, broken down by device. The mobile social media ad revenue in the U.S. is expected to grow from 15.02 billion U.S. dollars in 2017 to 62.83 billion in 2023. An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
Social media advertising spending in the United States from 2017 to 2023, by device
(in million U.S. dollars)
DesktopMobile
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Sources

Release date

November 2018

Region

United States

Survey time period

2017 to 2018

Supplementary notes

* Estimate.
Social advertising includes all ad spending generated by online social networks such as Facebook, Twitter or LinkedIn. This does not include revenue generated from membership-subscriptions or premium fees. All figures refer to net values.
Further information on methodology can be found here.

Digital Market Outlook: social media ad revenue in the U.S. 2017-2023, by device
The graph presents the social media advertising spending in the United States from 2017 to 2023, broken down by device. The mobile social media ad revenue in the U.S. is expected to grow from 15.02 billion U.S. dollars in 2017 to 62.83 billion in 2023. An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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