Leading B2B marketing content distribution channels 2015

Published by Statista Research Department, Feb 23, 2015
The graph shows leading channels used by B2B marketers for content distribution in 2015. The source found that social media ranked second, with 92 percent of respondents who said they used this channel to distribute marketing content.

Leading content distribution channels used by B2B marketing professionals as of January 2015

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Sources

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Release date

February 2015

Region

Worldwide, North America

Survey time period

January 9 to 20, 2015

Number of respondents

285 respondents

Age group

18 years and older

Special properties

among senior marketing executives abd business leaders, 72 percent of respondents were based in North America

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Overview

6

Budgets

4

Goals

3

Tactics

7

Metrics

4

Effectiveness

6

Employment

3

Further related statistics

8

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Topics

Content marketingAdvertising in the United StatesSocial media advertising and marketing worldwideMobile advertising and marketing in the U.S. Video advertising and marketing worldwide
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