Credibility of marketing tools in Germany as of 2016

Which marketing instruments are still credible, in your opinion?

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Source

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Release date

October 2016

Region

Germany

Survey time period

June 17-22, 2016

Number of respondents

100 respondents

Special properties

marketing experts

Method of interview

Online survey

Supplementary notes

The source does not provide exact information on the survey question. The wording chosen here may therefore differ slightly from the original.
Multiple answers were possible.

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