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Consumer ad avoidance techniques in Belgium 2017, by type

Share of people always using ad avoidance techniques in Belgium in 2017, by type*

by Raynor de Best, last edited Jul 4, 2019
Consumer ad avoidance techniques in Belgium 2017, by type This statistic displays the share of people always using ad avoidance techniques in Belgium in 2017, by type. Over 60 percent of the respondents taking part in this survey stated to always use the skip pre-roll option, making it the most popular ad avoidance technique used in Belgium. On the other hand, only six percent of the participants answered to always use the zapping option on the radio.
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Share of people always using ad avoidance techniques in Belgium in 2017, by type*

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