Germany: ad blocker users, by age group 2020

This statistic shows the results of a survey on ad blocker users in Germany in 2020, broken down by age groups. According to the survey, 46 percent of internet users aged 46 to 55 years used ad blockers in Germany that year. On the other hand, 51 percent of interne users aged 15 to 25 year didn't use ad blockers during during the same period.

Share of individuals who use ad blocking software in Germany in 2020, by age group

Characteristic	Share of respondents
15-25 years	51%
26-35 years	58%
36-45 years	49%
46-55 years	46%
56 years and older	43%

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Release date

August 2020

More information

Region

Germany

Survey time period

Q2 2020

Number of respondents

14,000*

Age group

15 years and older

Method of interview

Online survey

Supplementary notes

* The source adds the following information: "The respondents have been selected from our Nordic, German, UK and US panels consisting of more than 1.5 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey".

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