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Adblocking: number of users 2013-2015, by browser
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Adblocking: number of users 2013-2015, by browser
Number of monthly active adblock plug-ins users worldwide in 2nd quarters of 2013, 2014 and 2015, by browser
by Statista Research Department,
last edited
Aug 10, 2015
The graph shows the number of monthly active adblock plug-ins users worldwide in the second quarters of 2013, 2014 and 2015, by browser. Among Chrome browser users, the usage nearly doubled between the first measured periods, increasing from 44 million in the second quarter of 2013 to 86 million in the second quarter of 2014.
Number of monthly active adblock plug-ins users worldwide in 2nd quarters of 2013, 2014 and 2015, by browser
| Q2 2013 | Q2 2014 | Q2 2015 | |
|---|---|---|---|
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| Q2 2013 | Q2 2014 | Q2 2015 | |
|---|---|---|---|
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
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Description
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by Statista Research Department,
last edited
Aug 10, 2015
The graph shows the number of monthly active adblock plug-ins users worldwide in the second quarters of 2013, 2014 and 2015, by browser. Among Chrome browser users, the usage nearly doubled between the first measured periods, increasing from 44 million in the second quarter of 2013 to 86 million in the second quarter of 2014.
- Show sources information
- Show publisher information
- Release date
- August 2015
- Region
- Worldwide
- Survey time period
- Q2 2013, Q2 2014 and Q2 2015
- Supplementary notes
- Adblock Monthly Active User, per-browser and per-region data were compiled from multiple sources, among which was historical web anlytics data about the number of Easylist blocklist downloads.
Source
- Show sources information
- Show publisher information
- Release date
- August 2015
More information
- Region
- Worldwide
- Survey time period
- Q2 2013, Q2 2014 and Q2 2015
- Supplementary notes
- Adblock Monthly Active User, per-browser and per-region data were compiled from multiple sources, among which was historical web anlytics data about the number of Easylist blocklist downloads.
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Statistics on "Programmatic advertising"
- Overview
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- Leading methods of purchasing advertising programmatically according to marketers in the United States as of March 2016Programmatic advertising bought by marketers in the U.S. 2016, by method
- Programmatic digital display ad spending in the United States from 2016 to 2020, by channel (in billion U.S. dollars)Programmatic display ad spending in the U.S. 2016-2020, by channel
- Average number of ad networks, exchanges and supply-side platforms (SSPs) used by publishers in the United States from June 2016 to June 2018Average number of ad networks, exchanges and SSPs used by U.S. publishers 2016-2018
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The most important statistics
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- Share of programmatic in mobile display advertising spending in the United States from 2014 to 2019Share of programmatic in mobile display ad spend in the U.S. 2014-2019
- Change in mobile programmatic display advertising spending in the United States from 2014 to 2019Mobile programmatic display ad spend growth in the U.S. 2014-2019
- What are the pain points that inhibit adoption of mobile programmatic?Obstacles to adoption of mobile programmatic advertising worldwide 2016
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- Video programmatic
The most important statistics
- Programmatic digital video advertising spending in the United States from 2013 to 2021 (in billion U.S. dollars)Programmatic digital video ad spend in the U.S. 2013-2021
- Share of programmatic in digital video advertising spending in the United States from 2013 to 2017Share of programmatic in digital video ad spend in the U.S. 2013-2017
- Change in programmatic digital video advertising spending in the United States from 2014 to 2018Programmatic digital video ad spend growth in the U.S. 2014-2018
- Are you shifting budget from any of these channels to focus on programmatic video?Shift in advertising budgets worldwide to programmatic video 2016
- What do you see as the most significant challenges to programmatic video in 2016?Most significant challenges to programmatic video advertising worldwide 2016
- Programmatic & addressable TV
The most important statistics
- Programmatic television advertising spending in the United States from 2015 to 2020 (in billion U.S. dollars)Programmatic TV ad spend in the U.S. 2015-2020
- Share of programmatic in TV advertising spending in the United States from 2015 to 2019Share of programmatic in TV ad spend in the U.S. 2015-2019
- Change in programmatic TV advertising spending in the United States from 2015 to 2019Programmatic TV ad spend growth in the U.S. 2015-2019
- Types of TV inventory marketers in the United States were interested in buying programmatically as of March 2016Types of TV inventory bought programmatically by marketers in the U.S. 2016
- Most important benefits of programmatic TV according to marketers in the United States in 2016Benefits of programmatic TV advertising in the U.S. 2016
- Which of the following companies do you consider 'serious players' in programmatic television?Leading companies in programmatic TV according to marketers in the U.S. 2016
- Addressable TV advertising spending in the United States from 2015 to 2020 (in billion U.S. dollars)Addressable TV ad spend in the U.S. 2015-2020
- Share of marketing professionals using addressable and data-enabled TV advertising in the United States as of January 2018Addressable & data-enabled TV adoption among U.S. advertisers 2018
- Programmatic ad fraud
The most important statistics
- Estimated cost of digital ad fraud worldwide in 2018 and 2022 (in billion U.S. dollars)Digital ad fraud losses worldwide 2018-2022
- Estimated cost of digital ad fraud in the United States from 2011 to 2021 (in billion U.S. dollars)Digital ad fraud losses in the U.S. 2011-2021
- Programmatic ad fraud rates worldwide in 1st quarter 2017, by industryGlobal programmatic ad fraud rates in Q1 2017, by vertical
- Programmatic ad fraud rates worldwide in 1st quarter 2017, by browserGlobal programmatic ad fraud rates in Q1 2017, by browser
- Programmatic ad fraud rates in selected countries worldwide in 2nd quarter 2019Global programmatic ad fraud rates in Q2 2019, by country
- Share of ad impressions flagged on objectionable content on programmatic campaigns in the United States in 2nd half 2016, by sourceShare of programmatic ad impressions flagged on objectionable content U.S. H2 2016
- Leading actions taken to ensure the quality of programmatic ads according to marketers in North America as of April 2017Actions ensuring quality of programmatic ads among marketers in North America 2017
- Header bidding
The most important statistics
- Share of publishers doing header bidding in the United States as of November 2017Share of publishers using pre-bidding solutions in the U.S. 2017
- Share of publishers doing header bidding in the United States as of November 2017, by typeShare of publishers using pre-bidding solutions in the U.S. 2017, by type
- Leading header bidders used by publishers in the United States as of November 2017Leading pre-bid solutions providers used by publishers in the U.S. 2017
- Growth rates of monetized header bidding advertising impressions volume worldwide from 1st quarter 2017 to 3rd quarter 2018, by deviceMonetized header bidding ad impression volume growth worldwide 2018, by device
- Distribution of monetized mobile web header bidding advertising impressions worldwide in 1st quarters of 2017 and 2018, by regionMonetized mobile web header bidding ad impressions worldwide 2017-2018, by region
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Statistics
- Share of internet users using adblock software in Europe Q2 2015
- Share of internet users using adblock software in Greece Q2 2014-Q2 2015
- Share of internet users using adblock software in Portugal Q2 2014-Q2 2015
- Share of internet users using adblock software in Spain Q2 2014-Q2 2015
- Share of internet users using adblock software in Poland Q2 2014-Q2 2015
- Leading reasons for ad blocking usage in Canada 2015
- Negative attitudes towards ads in online video clips in Germany in 2018
- Ad blocker usage in the United Kingdom (UK) 2018
- Ad blocker users in the United Kingdom (UK) 2018, by age group
- Ad blocker users in Sweden 2018, by age group
- Negative attitudes towards ads in online video clips in the United Kingdom in 2018
- Users of ad blockers in Germany 2018, by country and gender
- Ad blocker usage in Denmark 2018, by device
- Adblocking: browsers used by adblock plug-ins users 2014
- Negative attitudes towards ads on websites in Germany in 2018
- Users of ad blockers in the United Kingdom (UK) 2018, by country and gender
- Negative attitudes towards ads on websites in the UK in 2018
- Share of mobile in digital ad spend in Asia Pacific 2012-2018
- Lost revenue from ad blocking in Europe 2017, by country
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