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Ad blocker usage in Denmark 2020, by device

Most ad blocker users installed the software on their desktop computers in Denmark in 2020. One in four respondents did so, whereas the corresponding figure for ad blocker users on tablets was five percent.

Share of individuals who used ad blocking software in Denmark in 2020, by device

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Source

In cooperation with
AudienceProject
Release date

August 2020

Region

Denmark

Survey time period

Q2 2020

Number of respondents

14,000*

Age group

15 years and older

Method of interview

Online survey

Supplementary notes

* The source adds the following information: "The respondents have been selected from our Nordic, German, UK and US panels consisting of more than 1.5 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey".

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Statistics on "Ad blocking in the Nordics"

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