• UK: ad blocker usage, by device 2020

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This statistic shows the survey on ad blocker usage in the United Kingdom (UK) in 2020, by device. Most ad blocker users, or 29 percent of the respondents, used ad blocking software on desktop computers. 12 percent of respondents have used ad blocker on their mobiles.

Share of individuals who used ad blocking software in the United Kingdom (UK) in 2020, by device

	Share of respondents
Desktop	29%
Tablet	9%
Mobile	12%

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Source

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Source

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Release date

August 2020

More information

Region

United Kingdom

Survey time period

Q2 2020

Number of respondents

14,000*

Age group

15 years and older

Method of interview

Online survey

Supplementary notes

* The source adds the following information: "The respondents have been selected from our Nordic, German, UK and US panels consisting of more than 1.5 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey".

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