J. G. Navarro
Research expert covering advertising and marketing with a focus on South America
Get in touch with us nowProduct placement revenue in the U.S. 2021-2026
In 2023, product placement revenues in the United States will amount to an estimated 16.37 billion U.S. dollars, up from about 14.5 billion dollars a year earlier – an increase of approximately 13 percent. The annual figure was projected to continue to rise, surpassing 23.5 billion dollars by 2026. According to the same projections, product placement revenues worldwide would increase by more than 12 percent to around 29 billion dollars in 2023.
