Connected TV ad spend growth in the U.S. 2021-2027

Change in connected TV advertising spending in the United States from 2021 to 2027

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Release date

March 2023

Region

United States

Survey time period

2021 and 2022

Supplementary notes

* Forecast.
Digital advertising that appears on connected TV (CTV) devices; includes display ads that appear on home screens and in-stream video ads that appear on CTVs from platforms like Hulu, Roku and YouTube; excludes network-sold inventory from traditional linear TV and addressable TV advertising

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Statistics on " Connected TV advertising in the United States "

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