According to the Digital Market Outlook, the number of e-commerce users in Poland is expected to grow to 21.5 million in 2025. Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the Digital Economy, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
*Regions only include countries listed in the Digital Market Outlook
Number of e-commerce users forecast in Poland from 2017 to 2025
The eCommerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets. The following are not included in the eCommerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets nor digital purchase or resale of used, defective or repaired goods (reCommerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
Number of users shows the number of active paying customers (or accounts) of the selected market (market, segment, region) in millions for each year.
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Statista. (July 6, 2021). Number of e-commerce users forecast in Poland from 2017 to 2025 (in millions) [Graph]. In Statista. Retrieved May 23, 2022, from https://www.statista.com/statistics/960989/poland-e-commerce-users/
Statista. "Number of e-commerce users forecast in Poland from 2017 to 2025 (in millions)." Chart. July 6, 2021. Statista. Accessed May 23, 2022. https://www.statista.com/statistics/960989/poland-e-commerce-users/
Statista. (2021). Number of e-commerce users forecast in Poland from 2017 to 2025 (in millions). Statista. Statista Inc.. Accessed: May 23, 2022. https://www.statista.com/statistics/960989/poland-e-commerce-users/
Statista. "Number of E-commerce Users Forecast in Poland from 2017 to 2025 (in Millions)." Statista, Statista Inc., 6 Jul 2021, https://www.statista.com/statistics/960989/poland-e-commerce-users/
Statista, Number of e-commerce users forecast in Poland from 2017 to 2025 (in millions) Statista, https://www.statista.com/statistics/960989/poland-e-commerce-users/ (last visited May 23, 2022)