Leading social media on which Poles buy products 2022-2023

Published by
Adriana Sas,
Nov 7, 2024
Facebook was the most popular social media platform on which consumers made purchases in Poland in 2023. The least popular was Snapchat.

Most popular social media on which consumers purchase products in Poland from 2022 to 2023

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Sources

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Release date

September 2023

Region

Poland

Survey time period

2022 to 2023

Number of respondents

313 respondents

Age group

15 years and older

Special properties

Social media buyers

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The original question was worded as follows (Polish): "Przez jakie social media kupujesz produkty?"

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