Over the forecast period until 2029, the ad spending is forecast to exhibit fluctuations among the two segments. Only in the segment Digital Video Advertising, a significant increase can be observed over the forecast period. In this segment, the indicator exhibits a difference of 86.68 billion U.S. dollars between 2019 and 2029.
Revenue in the TV & Video Advertising market for different segments United States from 2019 to 2029 (in billion U.S. dollars)
Other statistics that may interest you Video advertising and marketing in the United States
Overview
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- Premium Statistic Digital video advertising spending in the U.S. 2019-2023
- Premium Statistic Digital Market Outlook: digital video ad spending in the U.S. 2019-2028, by device
- Premium Statistic Digital video ad spend in the U.S. 2022, by type
- Premium Statistic Ad spending per internet user of video advertising in the U.S. 2019-2028
- Premium Statistic Mobile ad spend in the U.S. 2027-2028, by format
Usage & budgets
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- Premium Statistic Top video ad types considered a must-buy by marketers in the U.S. 2023
- Premium Statistic Share of digital in media budgets in the U.S. 2024, by format
- Premium Statistic Top audience-related benefits of CTV and OTT advertising in the U.S. 2022
- Premium Statistic Top performance/pricing-related benefits of CTV and OTT advertising in the U.S. 2022
- Premium Statistic Reasons for shifting ad spend to CTV/OTT in the U.S. 2023
- Premium Statistic Shift of media budgets to OTT/CTV in the U.S. 2023, by medium
- Premium Statistic Top obstacles preventing CTV ad spending in the U.S. 2023
Market leaders
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- Premium Statistic Ad revenue of major digital ad sellers worldwide 2024
- Premium Statistic Digital ad revenue share in the U.S. 2020-2025, by company
- Premium Statistic Digital video ad views in the U.S. 2023, by platform
- Premium Statistic Streaming services with largest ad spend in the U.S. 2021
- Premium Statistic Ad revenues of top ad-supported video streaming services in the U.S. 2022
- Premium Statistic Share of companies investing in digital video advertising U.S. Q1 2022, by platform
- Premium Statistic Digital video purchases by brand in the U.S. 2023
- Premium Statistic Connected TV ad spend in the U.S. in 2023, by company
Audience and video consumption
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- Premium Statistic Users of video-on-demand in the U.S. 2017-2027, by type
- Premium Statistic Instagram users in the United States 2019-2028
- Basic Statistic TikTok: number of users in the United States 2023-2027
- Premium Statistic Most used devices for digital videos in the U.S. 2023
- Premium Statistic U.S. device usage for weekly online video viewing 2022, by age group
- Premium Statistic Leading video apps used by children in the U.S. 2023
Consumer perspective
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- Premium Statistic Attitudes towards media ads in the U.S. 2022
- Premium Statistic Media where adult Gen Zers were the most receptive to ads in the U.S. 2023
- Premium Statistic Leading attitudes about ads during TV shows and movies in the U.S. 2021-2022
- Premium Statistic Popularity of ad-supported streaming content in the U.S. 2022
- Premium Statistic Streaming services with most annoying ads according to viewers in the U.S. 2022
- Premium Statistic Netflix subscribers who would switch to ad-supported version in the U.S. 2022
- Premium Statistic Video ad types with the most influence on buying decision process in the U.S. 2023
- Premium Statistic Most influential video ad types according to Gen Zers in the U.S. 2023
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Statista Market Insights. (April 9, 2024). Revenue in the TV & Video Advertising market for different segments United States from 2019 to 2029 (in billion U.S. dollars) [Graph]. In Statista. Retrieved May 05, 2024, from https://www.statista.com/forecasts/1442807/revenue-tv-video-advertising-market-for-different-segments-united-states
Statista Market Insights. "Revenue in the TV & Video Advertising market for different segments United States from 2019 to 2029 (in billion U.S. dollars)." Chart. April 9, 2024. Statista. Accessed May 05, 2024. https://www.statista.com/forecasts/1442807/revenue-tv-video-advertising-market-for-different-segments-united-states
Statista Market Insights. (2024). Revenue in the TV & Video Advertising market for different segments United States from 2019 to 2029 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: May 05, 2024. https://www.statista.com/forecasts/1442807/revenue-tv-video-advertising-market-for-different-segments-united-states
Statista Market Insights. "Revenue in The Tv & Video Advertising Market for Different Segments United States from 2019 to 2029 (in Billion U.S. Dollars)." Statista, Statista Inc., 9 Apr 2024, https://www.statista.com/forecasts/1442807/revenue-tv-video-advertising-market-for-different-segments-united-states
Statista Market Insights, Revenue in the TV & Video Advertising market for different segments United States from 2019 to 2029 (in billion U.S. dollars) Statista, https://www.statista.com/forecasts/1442807/revenue-tv-video-advertising-market-for-different-segments-united-states (last visited May 05, 2024)
Revenue in the TV & Video Advertising market for different segments United States from 2019 to 2029 (in billion U.S. dollars) [Graph], Statista Market Insights, April 9, 2024. [Online]. Available: https://www.statista.com/forecasts/1442807/revenue-tv-video-advertising-market-for-different-segments-united-states