Social network usage by brand in the UK 2023

Published by
Umair Bashir,
Feb 13, 2024
We asked UK consumers about "Social network usage by brand" and found that "Facebook" takes the top spot, while "Yelp" is at the other end of the ranking.
Find this and more survey data on social network usage by brand in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.

Social network usage by brand in the UK as of December 2023

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Number of respondents

21,546 respondents

Age group

18-64 years

Special properties

respondents who use any kind of social media (except instant messengers) regularly

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "What social media platforms do you use regularly? This does not include instant messengers such as WhatsApp."

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Statistics on " Social media usage in the United Kingdom (UK) "

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Other statistics that may interest you Social media usage in the United Kingdom (UK)

Overview

4

Benchmarks

4

Demographics

5

Spotlight: Gen Z on social media

7

Usage

8

Facebook

7

TikTok

6

Instagram

5

Other major social media platforms

8

Social media brand profiles

8

Marketing

5

Further related statistics

13

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Statistics

Topics

Social media usage in the UKSocial mediaFacebookSocial media advertising and marketing worldwideSocial commerce in the United States
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