As of August 2020, nearly half of all Brits surveyed said they noticed advertising on the outside of buses at least once a week. A relatively large share at 42 percent also claimed they noticed billboard advertisements just as frequently. Advertisiments in taxis, and at motorway service stations were the least likely to be seen on a weekly basis.
Types of outdoor advertising seen at least once a week in the United Kingdom (UK) in 2020, by location
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Statistics on Out-of-home advertising in the United Kingdom (UK)
Overview
5
- Premium Statistic Outdoor ad spending worldwide from 2000-2024, by region
- Premium Statistic Advertising spending in Western Europe 2017-2024, by medium
- Premium Statistic Outdoor advertising spending in Western Europe 2000-2024
- Premium Statistic Revenue of outdoor advertising companies worldwide 2021
- Premium Statistic Market cap of leading OOH companies in Europe 2021
UK market
6
- Premium Statistic Advertising revenue in the United Kingdom (UK) 2014-2027, by media
- Premium Statistic Advertising spending growth in the UK 2018-2022
- Premium Statistic OOH advertising spending in the United Kingdom (UK) 2011-2021
- Premium Statistic Outdoor advertising revenue in the United Kingdom (UK) 2005-2021, by environment
- Premium Statistic OOH advertising spending growth in the United Kingdom (UK) 2017-2023
- Premium Statistic Out-of-home advertising average inflation in the United Kingdom (UK) 2014-2022
DOOH
7
- Premium Statistic Digital outdoor advertising revenue in the UK 2011-2020, by environment
- Premium Statistic Digital outdoor advertising revenue in the United Kingdom (UK) Q1 2011-Q2 2020
- Premium Statistic DOOH ad spending growth in the UK 2018-2023
- Premium Statistic Digital share of OOH advertising revenue in the UK 2011-2021
- Premium Statistic DOOH advertising adoption in the UK 2021
- Premium Statistic Programmatic DOOH advertising benefits in the UK 2021
- Premium Statistic Digital out-of-home (DOOH) screens in Great Britain in 2020
Audience and exposure
7
- Premium Statistic Time needed for commute in Great Britain, by transportation 2020
- Premium Statistic Change in number of commuting trips since arrival of COVID-19 in the U.K. 2020
- Premium Statistic Retail footfall year-on-year change in the UK December 2021, by location
- Premium Statistic OOH audience exposure growth predictions in the UK 2021, by location
- Premium Statistic Consumer trust in advertising in the UK 2022, by media
- Premium Statistic Response of UK adults to OOH ads 2020, by audience type
- Premium Statistic Response of UK adults to OOH ads 2020, by type
Further related statistics
16
- Out-of-home advertising distribution by social status in Spain 2020
- Out-of-home advertising perception by social status in Spain 2020
- Survey on the importance of illuminated advertising in Stockholm 2016
- Number of advertising columns in Germany 1975-2022
- Number of outdoor advertising spaces in Germany 2019-2022, by type
- Clear Channel Outdoor ad expenses 2017-2020
- Clear Channel Outdoor net income/loss 2014-2021
- Opinions on mural outdoor advertising in Poland 2018
- Number of large scale poster spaces in Germany 1975-202
- Clear Channel Outdoor revenue 2019-2021, by region
- JCDecaux revenue 2021, by segment
- Roadside advertising impacts during COVID-19 in the UK 2020, by city
- Clear Channel Outdoor revenue 2014-2021
- Number of outdoor ad displays in selected Canadian cities 2016, by format
- Opinions on outdoor advertising in Poland 2018
- Outdoor advertising revenue in Germany 1974-2021
Further Content: You might find this interesting as well
Statistics
- Out-of-home advertising distribution by social status in Spain 2020
- Out-of-home advertising perception by social status in Spain 2020
- Survey on the importance of illuminated advertising in Stockholm 2016
- Number of advertising columns in Germany 1975-2022
- Number of outdoor advertising spaces in Germany 2019-2022, by type
- Clear Channel Outdoor ad expenses 2017-2020
- Clear Channel Outdoor net income/loss 2014-2021
- Opinions on mural outdoor advertising in Poland 2018
- Number of large scale poster spaces in Germany 1975-202
- Clear Channel Outdoor revenue 2019-2021, by region
- JCDecaux revenue 2021, by segment
- Roadside advertising impacts during COVID-19 in the UK 2020, by city
- Clear Channel Outdoor revenue 2014-2021
- Number of outdoor ad displays in selected Canadian cities 2016, by format
- Opinions on outdoor advertising in Poland 2018
- Outdoor advertising revenue in Germany 1974-2021
YouGov. (August 7, 2020). Types of outdoor advertising seen at least once a week in the United Kingdom (UK) in 2020, by location [Graph]. In Statista. Retrieved February 09, 2023, from https://www.statista.com/statistics/1171986/outdoor-advertising-exposure-uk/
YouGov. "Types of outdoor advertising seen at least once a week in the United Kingdom (UK) in 2020, by location." Chart. August 7, 2020. Statista. Accessed February 09, 2023. https://www.statista.com/statistics/1171986/outdoor-advertising-exposure-uk/
YouGov. (2020). Types of outdoor advertising seen at least once a week in the United Kingdom (UK) in 2020, by location. Statista. Statista Inc.. Accessed: February 09, 2023. https://www.statista.com/statistics/1171986/outdoor-advertising-exposure-uk/
YouGov. "Types of Outdoor Advertising Seen at Least Once a Week in The United Kingdom (Uk) in 2020, by Location." Statista, Statista Inc., 7 Aug 2020, https://www.statista.com/statistics/1171986/outdoor-advertising-exposure-uk/
YouGov, Types of outdoor advertising seen at least once a week in the United Kingdom (UK) in 2020, by location Statista, https://www.statista.com/statistics/1171986/outdoor-advertising-exposure-uk/ (last visited February 09, 2023)
Types of outdoor advertising seen at least once a week in the United Kingdom (UK) in 2020, by location [Graph], YouGov, August 7, 2020. [Online]. Available: https://www.statista.com/statistics/1171986/outdoor-advertising-exposure-uk/