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Global e-commerce companies planning to sell via social media in 2020

A global October 2019 survey of e-commerce decision makers revealed that 25 percent of e-commerce companies planned on selling directly through social media platforms in 2020. Additionally, 15 percent of e-commerce companies reported that they were already selling on social media.

Share of e-commerce companies worldwide that are planning to sell directly on social media in 2020

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In cooperation with
Release date

September 2020



Survey time period

October 2019

Number of respondents

158 respondents

Special properties

e-commerce decision-makers

Supplementary notes

Original question: Will you start selling directly on social media (transactional social media) in 2020?

*Less than

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Statistics on "Social commerce in China"

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