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CTV ad views in the U.S. 2020-2021, by device

Published by Statista Research Department, May 20, 2022
In the first half of 2022, 43 percent of ad views triggered from connected TV (CTV) devices were viewed on Roku players; Fire TV ranked second, accounting for 26 percent of the views.

Distribution of connected TV (CTV) ad views in the United States in 2nd half 2020 and 1st half 2021, by device

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Release date

June 2021

Region

United States

Survey time period

H2 2020 and H1 2021

Special properties

represents activity on Freewheel's platform broader industry metrics may vary

Supplementary notes

Figures for H2 2020 were retrieved from an earlier report.

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CTV advertising in the U.S.Digital advertising in the U.S.Smart & Connected TVsVideo advertising and marketing worldwideProgrammatic advertising in the U.S.
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