In the UK, a higher percentage of people preferred to watch almost all types of video content on TV as of 2023. The difference in preference was particularly pronounced in watching TV shows and movies, with
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percent of respondents preferring a TV to watch TV shows and movies, compared to only
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percent that preferred mobiles. The contrast was smallest for social video, with the majority of respondents opting for mobiles.
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Preference for TV vs mobile in the United Kingdom as of August 2023, by content type
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LG Ads Solutions. (November 5, 2023). Preference for TV vs mobile in the United Kingdom as of August 2023, by content type [Graph]. In Statista. Retrieved October 02, 2025, from https://www.statista.com/statistics/1460936/preference-tv-vs-mobile-by-content-type/
LG Ads Solutions. "Preference for TV vs mobile in the United Kingdom as of August 2023, by content type ." Chart. November 5, 2023. Statista. Accessed October 02, 2025. https://www.statista.com/statistics/1460936/preference-tv-vs-mobile-by-content-type/
LG Ads Solutions. (2023). Preference for TV vs mobile in the United Kingdom as of August 2023, by content type . Statista. Statista Inc.. Accessed: October 02, 2025. https://www.statista.com/statistics/1460936/preference-tv-vs-mobile-by-content-type/
LG Ads Solutions. "Preference for Tv Vs Mobile in The United Kingdom as of August 2023, by Content Type ." Statista, Statista Inc., 5 Nov 2023, https://www.statista.com/statistics/1460936/preference-tv-vs-mobile-by-content-type/
LG Ads Solutions, Preference for TV vs mobile in the United Kingdom as of August 2023, by content type Statista, https://www.statista.com/statistics/1460936/preference-tv-vs-mobile-by-content-type/ (last visited October 02, 2025)
Preference for TV vs mobile in the United Kingdom as of August 2023, by content type [Graph], LG Ads Solutions, November 5, 2023. [Online]. Available: https://www.statista.com/statistics/1460936/preference-tv-vs-mobile-by-content-type/
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