Top national newspapers ranked by reach UK 2020

The leading newspaper in terms of overall reach in the United Kingdom from April 2019 to March 2020 was The Sun. The tabloid newspaper, which has been embroiled in numerous controversies over the years, had a combined reach from its print editions and website of just over 38 million from April 2019 to March 2020.

News online

The newspaper industry has had to make major readjustments to a digitalized future. Physical paper sales have been falling for years with readers being able to gain access to news on a constant and instant level online. Some brands in the UK see over 150 million unique monthly visits online. The mobile phone is now the leading way individuals consume news in the UK for almost every major brand.

The printing industry

Expenditure on newspapers in the UK based on volume has seen a decrease of about three billion British pounds during the last 10 years. Revenues from the printing of newspapers in the UK will fall to a forecasted 16.6 million U.S. dollars in 2024, down from 97 million U.S. Dollars in 2012.  

Monthly reach of leading newspapers in the United Kingdom from April 2019 to March 2020 (in 1,000s)

Print title (website)	Individuals reached in thousands
The Sun / The Sun on Sunday	38,011
Daily Mail / The Mail on Sunday	36,238
Daily Mirror / Sunday Mirror / Sunday People	32,934
The Guardian	27,149
Independent	28,101
Daily Express / Sunday Express	26,999
Metro	27,584
The Daily Telegraph / The Sunday Telegraph	22,957
Evening Standard	12,910
The Times / The Sunday Times	14,967
Daily Star / Daily Star Sunday	12,571
Daily Record / Sunday Mail (Scotland)	8,224

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Release date

March 2021

More information

Region

United Kingdom

Survey time period

April 2019 to March 2020

Age group

15 years and above

Special properties

all print and digital related content

Supplementary notes

Where a single title had multiple websites, only the highest reaching title(s) were included here. See the source for the web addresses of each title.

PAMCo 1 2021: April ’19 – Mar ’20 print data fused with November ’20 Comscore data. The daily print figure is the daily reach of the 6-day paper (i.e. everyone who has read it 'yesterday') which can be different from the modelled 6-day AIR.

For more information on the methodology of this survey click here.

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