Effective content types for social media marketing in the United Kingdom (UK) 2012

This statistic displays the results of a survey carried out in the United Kingdom in November and December 2012 regarding types of content most effective for social media marketing. During the survey, four percent of respodents said white papers were the best type of content for such purposes.

What content is best for social sharing?

Share of respondents
Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

December 2012


United Kingdom

Survey time period

November and December 2012

Number of respondents

n > 70*

Supplementary notes

* The source provided the following information about the respondents: "three-quarters of them [respondents] [are] marketers of whom nearly two-thirds work client-side".
The source did not specify the type of survey used.

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "Social commerce in the United Kingdom (UK)"

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.