Social media ad revenue in China 2012-2021

This statistic shows the social media advertising revenue in China from 2012 to 2018 with estimates up till 2021. In 2018, the social media ad revenue in China reached almost 60 billion yuan, up from 35 billion yuan in the previous year.

Social media advertising revenue in China from 2012 to 2021

Revenue in billion yuan
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Source

Release date

June 2019

Region

China

Survey time period

2012 to 2018

Special properties

incl. social networking sites and mobile social networking apps

Supplementary notes

*Estimate.

Note: 1 yuan equals approximately 0.15 U.S. dollars and 0.13 euros (as of June 2019).

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Statistics on "Media in China"

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