In 2020, the social media ad revenue in China reached 79 billion yuan, up from 65 billion yuan in the previous year. WeChat, Sina Weibo, and TikTok are currently the largest social media platforms in China.
Social media advertising revenue in China from 2012 to 2020 with a forecast until 2023
(in billion yuan)
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iResearch. (September 14, 2021). Social media advertising revenue in China from 2012 to 2020 with a forecast until 2023 (in billion yuan) [Graph]. In Statista. Retrieved May 16, 2022, from https://www.statista.com/statistics/859367/china-social-media-advertising-revenue/
iResearch. "Social media advertising revenue in China from 2012 to 2020 with a forecast until 2023 (in billion yuan)." Chart. September 14, 2021. Statista. Accessed May 16, 2022. https://www.statista.com/statistics/859367/china-social-media-advertising-revenue/
iResearch. (2021). Social media advertising revenue in China from 2012 to 2020 with a forecast until 2023 (in billion yuan). Statista. Statista Inc.. Accessed: May 16, 2022. https://www.statista.com/statistics/859367/china-social-media-advertising-revenue/
iResearch. "Social Media Advertising Revenue in China from 2012 to 2020 with a Forecast until 2023 (in Billion Yuan)." Statista, Statista Inc., 14 Sep 2021, https://www.statista.com/statistics/859367/china-social-media-advertising-revenue/
iResearch, Social media advertising revenue in China from 2012 to 2020 with a forecast until 2023 (in billion yuan) Statista, https://www.statista.com/statistics/859367/china-social-media-advertising-revenue/ (last visited May 16, 2022)
