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Canada: consumer acceptance of online behavior tracking 2014, by age

Percentage of consumers in Canada who accept online behavior tracking for ad relevance improvement as of October 2014, by age group

by Statista Research Department, last edited Jan 14, 2015
Canada: consumer acceptance of online behavior tracking 2014, by age The graph shows information on the percentage of consumers in Canada who accept online behavior tracking for ad relevance improvement as of October 2014, broken down by age group. According to the findings, 56 percent of Millennials said it was acceptable to track their online behavior in order to better target advertising to their preferences.
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Percentage of consumers in Canada who accept online behavior tracking for ad relevance improvement as of October 2014, by age group

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