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Type of online purchases by individuals in the Netherlands 2018, by education level
Type of online purchases by individuals in the Netherlands 2018, by education level
Type of online purchases by individuals in the Netherlands in 2018, by education level
by Raynor de Best,
last edited
Nov 20, 2018
This statistic illustrates the type of online purchases of individuals in the Netherlands in 2018, by education level. As of 2018, roughly 10.5 percent of Dutch individuals with a low education level bought electrical appliances, and soft- or hardware on the internet.
Type of online purchases by individuals in the Netherlands in 2018, by education level
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| Low | Mid | High | |
|---|---|---|---|
| Food products, cosmetics, cleaning products | 7.9% | 16.9% | 23.9% |
| Medication | 5.2% | 11.5% | 13.3% |
| Clothes and sports articles | 37.8% | 62.4% | 69% |
| Digital study or teaching material | 9.9% | 18.5% | 19.7% |
| Film, music | 8.1% | 17% | 23% |
| Books, magazines, newspapers | 12.5% | 30.4% | 51.9% |
| Telecommunication services | 14.7% | 26.3% | 33.7% |
| Soft-/Hardware and electrical appliances* | 10.5% | 23.8% | 34% |
| Household goods and appliances** | 18.8% | 41% | 56% |
| Travel and accommodation | 21.4% | 56.2% | 74.2% |
| Financial products or services*** | 14.1% | 35.9% | 51.7% |
| Tickets for events | 22.8% | 50% | 67.7% |
| Other purchases | 23.7% | 37% | 44.1% |
| Low | Mid | High | |
|---|---|---|---|
| Food products, cosmetics, cleaning products | 7.9% | 16.9% | 23.9% |
| Medication | 5.2% | 11.5% | 13.3% |
| Clothes and sports articles | 37.8% | 62.4% | 69% |
| Digital study or teaching material | 9.9% | 18.5% | 19.7% |
| Film, music | 8.1% | 17% | 23% |
| Books, magazines, newspapers | 12.5% | 30.4% | 51.9% |
| Telecommunication services | 14.7% | 26.3% | 33.7% |
| Soft-/Hardware and electrical appliances* | 10.5% | 23.8% | 34% |
| Household goods and appliances** | 18.8% | 41% | 56% |
| Travel and accommodation | 21.4% | 56.2% | 74.2% |
| Financial products or services*** | 14.1% | 35.9% | 51.7% |
| Tickets for events | 22.8% | 50% | 67.7% |
| Other purchases | 23.7% | 37% | 44.1% |
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by Raynor de Best,
last edited
Nov 20, 2018
This statistic illustrates the type of online purchases of individuals in the Netherlands in 2018, by education level. As of 2018, roughly 10.5 percent of Dutch individuals with a low education level bought electrical appliances, and soft- or hardware on the internet.
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- October 2018
- Region
- Netherlands
- Survey time period
- 2018
- Number of respondents
- 4,500 respondents
- Age group
- 12 to 74 years old
- Special properties
- not including people in institutions, facilities and shelters
- Method of interview
- Computer-assisted telephone interviews (CATI)
- Supplementary notes
-
Original survey question: "Could you indicate for the following goods or services if you have ordered or purchased them in the previous 12 months for private use?"
Multiple answers were possible.
The source explains: "Online purchases are goods that have been purchased via an internet browser or an app. Goods that were bought via SMS, MMS or e-mail are not included as online purchases."
Definition of highest achieved education levels according to the source:
Low education level: "Primary education, VMBO (preparatory middle-level vocational education), first three years of Havo/VWO (higher general and pre-university secondary education), or assistant education (MBO)"
Mid education level: "Last years of Havo/VWO, MBO2, 3 and 4 (middle applied education)"
High education level: "HBO (higher applied education) and WO (university studies)"
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- October 2018
More information
- Region
- Netherlands
- Survey time period
- 2018
- Number of respondents
- 4,500 respondents
- Age group
- 12 to 74 years old
- Special properties
- not including people in institutions, facilities and shelters
- Method of interview
- Computer-assisted telephone interviews (CATI)
- Supplementary notes
-
Original survey question: "Could you indicate for the following goods or services if you have ordered or purchased them in the previous 12 months for private use?"
Multiple answers were possible.
The source explains: "Online purchases are goods that have been purchased via an internet browser or an app. Goods that were bought via SMS, MMS or e-mail are not included as online purchases."
Definition of highest achieved education levels according to the source:
Low education level: "Primary education, VMBO (preparatory middle-level vocational education), first three years of Havo/VWO (higher general and pre-university secondary education), or assistant education (MBO)"
Mid education level: "Last years of Havo/VWO, MBO2, 3 and 4 (middle applied education)"
High education level: "HBO (higher applied education) and WO (university studies)"
Other statistics on the topic
+Digital Payments
Market share of online payment methods in the Netherlands 2014-2018
+Key Figures of E-Commerce
E-commerce penetration in the Netherlands 2018-2023, by product category
+Digital Payments
Number of payments with iDEAL in the Netherlands 2006-2018
+B2C E-Commerce
Ranking of online retailers based on revenue in the Netherlands 2015-2017
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Statistics on "Cross-border online shopping in the Netherlands"
- B2C e-commerce in the Netherlands
The most important statistics
- Share of consumers aged 16 to 75 years old who used online shopping in the EU-28 countries in 2017E-commerce use of consumers in the European Union in 2017, by country
- Share of individuals who shop online in the Netherlands from 2012 to 2018, by ageShare of individuals who shop online in the Netherlands 2012-2018, by age
- Number of online orders in the Netherlands from 2009 to 2017 (in million units)Number of online orders in the Netherlands 2009-2017
- Total revenue of e-commerce sales in the Netherlands from 2005 to 2018 (in billion euros)Market size of e-commerce in the Netherlands 2005-2018
- Quarterly online expenditure value in the Netherlands from 1st quarter 2014 to 2nd quarter 2018 (in billion euros)Online expenditure quarterly in the Netherlands 2014-2018
- E-commerce share of retail sales in the Netherlands in 2018 with a forecast for 2023, by product category*E-commerce penetration in the Netherlands 2018-2023, by product category
- Percentage change on previous year of online expenditure in the Netherlands in 2nd quarter 2018, by product segmentOnline expenditure change in the Netherlands 2018, by product segment
- Distribution of online sales in the Netherlands from the 1st quarter 2015 to the 2nd quarter 2018, by deviceDistribution of online sales in the Netherlands 2015-2018, by device
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The most important statistics
- Leading online retailers based on revenue in the Netherlands from 2015 to 2017 (in million euros)Ranking of online retailers based on revenue in the Netherlands 2015-2017
- Percentage of domestic and cross-border purchases among online shoppers in the Netherlands from 2014 to 2018*Distribution of domestic and cross-border e-commerce in the Netherlands 2014-2018
- Share of consumers who purchased something online from another country in the Netherlands in 2017International online shopping penetration in the Netherlands 2017
- Leading countries for foreign online purchases originating from the Netherlands in 2017Leading countries for international online shopping in the Netherlands 2017
- From which countries have you bought products online?Ranking of most popular countries to shop online in the Netherlands 2018
- Did you order or purchase goods online from the Netherlands or from other countries?*Share of individuals shopping online in the Netherlands 2018, by shop origin
- Please specify the country from which you bought your most recent online cross-border purchase?Leading countries for cross-border e-commerce purchases from the Netherlands 2018
- Have you ever made one or more purchases at an online shop(s) in the following continents? [Europe]European webshop penetration rate in the Netherlands 2015-2018
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The most important statistics
- Total number of downloads of the Amazon app in the Netherlands from 2015 to 2018Annual Amazon app downloads in the Netherlands 2015-2018
- Total number of downloads of the Amazon app in the Netherlands from March 2017 to March 2019Monthly Amazon app downloads in the Netherlands 2017-2019
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- Monthly reach of Amazon in the Netherlands from July 2017 to January 2019, by device (in 1,000s)Absolute monthly reach of Amazon in the Netherlands 2017-2019, by device
- Total number of downloads of the AliExpress app in the Netherlands from 2015 to 2018Annual AliExpress app downloads in the Netherlands 2015-2018
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The most important statistics
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- When ordering online, what is the maximum delivery time it should take for you to receive the product?*Preferred maximum delivery time in the Netherlands 2018
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- What are the reasons that you never ordered products at Asian webshops?Leading reasons for consumers in the Netherlands to not buy at an Asian webshop 2017
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The most important statistics
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- Leading payment methods offered by online e-commerce retailers in the Netherlands in 2017Leading payment methods offered by online stores in the Netherlands 2017
- Total number of online payments with iDEAL in the Netherlands from 2006 to 2018Number of payments with iDEAL in the Netherlands 2006-2018
- Total number of transactions from Dutch debit cards for cross-border payments from 2005 to 2017 (in 1,000s)Number of transactions from Dutch debit cards cross-border payments 2005-2017
- Total number of transactions from Dutch credit cards for cross-border payments from 2005 to 2017 (in 1,000s)*Number of transactions from Dutch credit cards for cross-border payments 2005-2017
- Total turnover of Dutch credit card transactions for cross-border payments from 2005 to 2017 (in million euros)*Turnover of Dutch credit card transactions for cross-border payments 2005-2017
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Individuals shopping online in the Netherlands 2018, by expenses and education
- International online purchases of individuals Netherlands 2018, by education level
- Type of online purchases by individuals in the Netherlands 2018, by gender
- Type of online purchases by individuals in the Netherlands 2018, by employment status
- Type of online purchase by individuals in the Netherlands 2013, by education level
- Online shopping expenditure by individuals from the Netherlands 2018, by employment
- Online shopping expenditure of individuals in the Netherlands 2018, by gender
- Type of online purchases by individuals in the Netherlands 2018, by origin
- International online purchases of individuals, Netherlands 2018, by shopper's origin
- Share of individuals who shop online in the Netherlands 2012-2018, by employment
- Downloads of individuals from the Netherlands 2017, by education level and order type
- Share of individuals shopping online in the Netherlands 2012-2018, by background
- International online purchases in the Netherlands 2018, by employment status
- Ordered downloads the Netherlands 2017, by age group and order type
- Online shopping frequency in the last 3 months Netherlands 2018, by employment status
- Electronic devices used by North American shoppers for online holiday shopping 2018
- E-commerce delivery preferences in selected countries in Europe 2018
- Retailer websites ranked by consumer ability to achieve their goals in the UK 2014
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Studies
- B2C E-commerce in the Netherlands
- State of the U.S. Online Retail Economy in Q1 2018
- State of the U.S. Online Retail Economy in Q3 2017
- State of the U.S. Online Retail Economy in Q3 2016
- State of the U.S. Online Retail Economy in Q1 2017
- State of the U.S. Online Retail Economy in Q1 2015
- State of the U.S. Online Retail Economy in Q3 2015
- State of the U.S. Online Retail Economy in Q3 2014
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- The M-Commerce Gap
- How Mobile is Transforming the Digital Commerce Landscape
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- The hyper-fragmented world of music
Statistics on "Cross-border online shopping in the Netherlands"
- Share of consumers aged 16 to 75 years old who used online shopping in the EU-28 countries in 2017
- Share of individuals who shop online in the Netherlands from 2012 to 2018, by age
- Number of online orders in the Netherlands from 2009 to 2017 (in million units)
- Total revenue of e-commerce sales in the Netherlands from 2005 to 2018 (in billion euros)
- Quarterly online expenditure value in the Netherlands from 1st quarter 2014 to 2nd quarter 2018 (in billion euros)
- E-commerce share of retail sales in the Netherlands in 2018 with a forecast for 2023, by product category*
- Percentage change on previous year of online expenditure in the Netherlands in 2nd quarter 2018, by product segment
- Distribution of online sales in the Netherlands from the 1st quarter 2015 to the 2nd quarter 2018, by device
- Leading online retailers based on revenue in the Netherlands from 2015 to 2017 (in million euros)
- Percentage of domestic and cross-border purchases among online shoppers in the Netherlands from 2014 to 2018*
- Share of consumers who purchased something online from another country in the Netherlands in 2017
- Leading countries for foreign online purchases originating from the Netherlands in 2017
- From which countries have you bought products online?
- Did you order or purchase goods online from the Netherlands or from other countries?*
- Please specify the country from which you bought your most recent online cross-border purchase?
- Have you ever made one or more purchases at an online shop(s) in the following continents? [Europe]
- Have you ever made one or more purchases at an online shop(s) in the following continents? [United States]
- Have you ever made one or more purchases at an online shop(s) in the following continents? [Asia]
- Total number of downloads of the Amazon app in the Netherlands from 2015 to 2018
- Total number of downloads of the Amazon app in the Netherlands from March 2017 to March 2019
- Monthly reach of Amazon in the Netherlands from July 2017 to January 2019, by device
- Monthly reach of Amazon in the Netherlands from July 2017 to January 2019, by device (in 1,000s)
- Total number of downloads of the AliExpress app in the Netherlands from 2015 to 2018
- Total number of downloads of the AliExpress app in the Netherlands from March 2017 to March 2019
- Leading purchase channels for online shopping in the Netherlands as of 2018
- Most important factors for consumers when buying products online in the Netherlands as of 2018
- Preferred device for cross-border purchases among online shoppers in the Netherlands from 2015 to 2018*
- How do you prefer to have your product delivered when you buy online?
- When ordering online, what is the maximum delivery time it should take for you to receive the product?*
- Expected delivery time for online shopping orders in the Netherlands as of 2018
- What are the reasons that you never ordered products at Asian webshops?
- Market share of online payment methods in the Netherlands from 2014 to 2018
- Distribution of total e-commerce payment transactions in the Netherlands in 2017, by payment method
- Leading payment methods offered by online e-commerce retailers in the Netherlands in 2017
- Total number of online payments with iDEAL in the Netherlands from 2006 to 2018
- Total number of transactions from Dutch debit cards for cross-border payments from 2005 to 2017 (in 1,000s)
- Total number of transactions from Dutch credit cards for cross-border payments from 2005 to 2017 (in 1,000s)*
- Total turnover of Dutch credit card transactions for cross-border payments from 2005 to 2017 (in million euros)*
- Share of individuals who shop online in the Netherlands in 2018, by expenditure and education*
- Share of international online purchases of individuals from the Netherlands in 2018, by education level
- Type of online purchases by individuals in the Netherlands in 2018, by gender
- Type of online purchases by individuals in the Netherlands in 2018, by employment status
- Type of online purchase by individuals in the Netherlands in 2013, by education level
- Online shopping expenditure by individuals in the Netherlands in 2018, by employment status
- Online shopping expenditure of individuals in the Netherlands in 2018, by gender
- Type of online purchases by individuals in the Netherlands in 2018, by buyer's origin
- Share of international online purchases of individuals from the Netherlands in 2018, by shopper's origin*
- Share of individuals who shop online in the Netherlands from 2012 to 2018, by employment
- Share of online ordered downloads of individuals from the Netherlands in 2017, by education level and order type*
- Share of individuals who shop online in the Netherlands from 2012 to 2018, by migration background
- Share of international online purchases of individuals from the Netherlands in 2018, by employment status
- Share of online ordered downloads of individuals from the Netherlands in 2017, by age group and order type*
- Online shopping frequency in the last 3 months by individuals in the Netherlands in 2018, by employment status
- When shopping online, what electronic device did you use?
- How important are the following factors in delivery in your decision to buy goods from an online shop?
- Share of users reporting ability to achieve their goals in visiting online retailer websites in the United Kingdom (UK) in February and March 2014*
- Weekly online shopping expenditure of U.S. Millennial internet users as of February 2013, by gender (in U.S. dollars)
- Attitudes towards e-commerce among U.S. internet users as of January 2013, by gender
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