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Brand activation marketing spend in the U.S. 2015, by type

Brand activation marketing spending in the United States in 2015, by type (in billion U.S. dollars)

by Statista Research Department, last edited Apr 20, 2016
Brand activation marketing spend in the U.S. 2015, by type The graph shows the brand activation marketing spending in the United States in 2015, by type. Influencer marketing accounted for 121 billion U.S. dollars out of the total of 560 billion spent on brand activation in the U.S. in 2015.
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Brand activation marketing spending in the United States in 2015, by type (in billion U.S. dollars)

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