Leading types of ads seen as entertaining by U.S. consumers in 2017

Leading types of ads perceived as entertaining by consumers in the United States as of September 2017

Leading types of ads seen as entertaining by U.S. consumers in 2017 This statistic presents the leading types of ads perceived as entertaining by consumers in the United States as of September 2017. According to the findings, 60 percent of consumers believed that TV ads were the most entertaining.
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Leading types of ads perceived as entertaining by consumers in the United States as of September 2017

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Share of respondents
TV ads60%
Print ads49%
Podcast ads42%
Ads on social media41%
Music streaming ads41%
Ads on video streaming41%
Internet ads*38%
Share of respondents
TV ads60%
Print ads49%
Podcast ads42%
Ads on social media41%
Music streaming ads41%
Ads on video streaming41%
Internet ads*38%
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This statistic presents the leading types of ads perceived as entertaining by consumers in the United States as of September 2017. According to the findings, 60 percent of consumers believed that TV ads were the most entertaining.
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Release date
September 2017
Region
United States
Survey time period
August 24 to September 8, 2017
Number of respondents
4,402 respondents
Age group
18 years and older
Method of interview
Online survey
Supplementary notes
*Other than social media ads.
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