Mobile ad block usage in the U.S. 2017-2021

Published by Statista Research Department, Jan 10, 2023
During a 2021 survey, 30 percent of respondents from the United States stated they used an ad blocker on their smartphone. On the global level, there were 586 million mobile ad block users at the end of 2020.

Smartphone ad block usage rate in the United States from 2017 to 2021

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Release date

March 2021

Region

United States

Survey time period

January 2017 to January 2021

Age group

18 years and older

Supplementary notes

Original question: "Do you use an ad blocker on your smartphone?"
Data for the period 2017 to 2019 was retrieved from earlier releases. No exact survey dates were provided.

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Global overview

6

Demographics

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Desktop vs. mobile

6

Consumer attitudes

4

Monetization

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Further related statistics

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Topics

Ad blocking in the U.S.Digital advertising in the U.S.Digital advertising formats in the U.S.Digital advertising in CanadaDigital advertising in North America
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