Geolocated user data from March 2023 revealed that the largest share of mobile shoppers buying beauty products in the United States used Android devices, with a 81.5 percent share. IOS device users made up a 18.5 percent share.
Distribution of mobile beauty shoppers in the United States as of March 2023, by device
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Start.io. (March 20, 2023). Distribution of mobile beauty shoppers in the United States as of March 2023, by device [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1327815/beauty-shoppers-mobile-audience-united-states-device/
Start.io. "Distribution of mobile beauty shoppers in the United States as of March 2023, by device." Chart. March 20, 2023. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1327815/beauty-shoppers-mobile-audience-united-states-device/
Start.io. (2023). Distribution of mobile beauty shoppers in the United States as of March 2023, by device. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1327815/beauty-shoppers-mobile-audience-united-states-device/
Start.io. "Distribution of Mobile Beauty Shoppers in The United States as of March 2023, by Device." Statista, Statista Inc., 20 Mar 2023, https://www.statista.com/statistics/1327815/beauty-shoppers-mobile-audience-united-states-device/
Start.io, Distribution of mobile beauty shoppers in the United States as of March 2023, by device Statista, https://www.statista.com/statistics/1327815/beauty-shoppers-mobile-audience-united-states-device/ (last visited October 31, 2024)
Distribution of mobile beauty shoppers in the United States as of March 2023, by device [Graph], Start.io, March 20, 2023. [Online]. Available: https://www.statista.com/statistics/1327815/beauty-shoppers-mobile-audience-united-states-device/