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Social network usage by brand in the U.S. 2022

Published by
Alexander Kunst,
Mar 24, 2023
We asked U.S. consumers about "Social network usage by brand" and found that "Facebook" takes the top spot, while "WeChat" is at the other end of the ranking.
These results are based on a representative online survey conducted in 2022 among 8,879 consumers in the United States. Statista Consumer Insights offer you exclusive market research results from over 50 countries and territories worldwide.

Social network usage by brand in the U.S. in 2022

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Source

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Number of respondents

8,879 respondents

Age group

18-64 years

Special properties

respondents who use any kind of social media (except instant messengers) regularly

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "What social media platforms do you use regularly? This does not include instant messengers such as WhatsApp."

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Statistics on " Social media usage in the United States "

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Statistics on Social media usage in the United States

Overview

5

Benchmarks

8

Usage

7

Facebook

8

Instagram

8

TikTok

8

Other major platforms

5

Social media brand profiles

8

Marketing

7

Opinions

5

Further related statistics

16

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Statistics

Topics

Social media usage in the United StatesSocial media usage in ArgentinaSocial media usage in the CaribbeanSocial media usage in ChileSocial media usage in Brazil
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