TV ownership by brand in Germany 2023

Published by
Umair Bashir,
Nov 16, 2023
We asked German consumers about "TV ownership by brand" and found that "Samsung" takes the top spot, while "Xiaomi/Mi" is at the other end of the ranking.
These results are based on a representative online survey conducted in 2023 among 5,240 consumers in Germany. Statista Consumer Insights offer you exclusive market research results from over 50 countries and territories worldwide.

TV ownership by brand in Germany as of September 2023

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Number of respondents

5,240 respondents

Age group

18-64 years

Special properties

respondents who have a TV in their household (Housing & household equipment, Internet & devices)

Supplementary notes

During the survey, the question was phrased as follows: "What brand is your main TV?"

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Overview

5

Display & resolution

6

Companies

7

Consumption

4

Special focus: Smart TV

6

Further related statistics

14

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Topics

TV technologyTelevision in the United StatesDisplay technologyTelevision industry worldwideSmart and connected TVs
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